Last updated: 7 August 2026 | Version: 1.0
This Privacy Policy explains how Charlecote Residential Ltd handles your personal data — both as the operator of the Century 21 Fine Homes & Estates website and as an estate agency providing services directly under the Century 21 Fine Homes & Estates name. It does not cover the separate processing carried out by other independent Century 21 offices, each of which has its own privacy policy.
This Privacy Policy explains how Charlecote Residential Ltd (“we”, “us”, “our”) collects, uses, shares and protects your personal information when you visit or submit an enquiry through the Century 21 Fine Homes & Estates website, when you use the estate agency services we provide directly, or when you otherwise contact us.
Charlecote Residential Ltd is the data controller responsible for the personal data processed through the Century 21 Fine Homes & Estates website and for the estate agency services we provide directly.
How Century 21 Fine Homes & Estates works
Charlecote Residential Ltd has two roles, and this policy covers both.
As operator of the website and as franchisor, we run the Century 21 Fine Homes & Estates brand and website. Century 21 Fine Homes & Estates is a franchise network, and a local office may be independently owned and operated by a separate legal entity (a “franchisee”). When you submit an enquiry that relates to an area or property served by one of those independent offices, we collect your details and pass them to that office so they can help you. From that point, that office handles your property matter as a separate, independent data controller — registered separately with the ICO and, because it carries out estate agency work, with HMRC for anti-money-laundering purposes — with its own Data Protection Officer and its own privacy policy.
As an estate agency in our own right, we also provide estate agency and related property services directly, trading under the Century 21 Fine Homes & Estates name. Where we deal with your property matter ourselves, we are the data controller for that service and carry out the full range of processing described in this policy — including the identity and anti-money-laundering checks we are legally required to perform. We are supervised by HM Revenue & Customs (HMRC) for anti-money-laundering purposes.
In short: if we pass your enquiry to a separate local office, that office is the controller for what happens next; where we act for you directly, we are the controller. If you are unsure which applies to you, contact us using the details in Section 1.
2.1 Information you give us
When you enquire through our website or contact us, we may collect:
If you go on to instruct us, or we act for you in a property transaction, we also collect:
If you are a landlord or tenant, we may also collect:
Where your matter is handled by a separate local franchise office, that office carries out its own identity and anti-money-laundering checks. Where we act for you directly, we carry out those checks ourselves, because the law requires us to (see Section 3).
2.2 Special category and criminal offence data
We do not routinely collect special category data (such as health information) through the website. If you include such information in an enquiry, or share it with us during a transaction, we use it only so far as needed to assist you.
When we carry out anti-money-laundering, sanctions and PEP checks, we may process information relating to actual or alleged criminal offences. We do this only to meet our legal obligations.
2.3 Information we collect automatically
When you visit our website we may collect your IP address, browser type, device and operating system information, and details of how you use the site (pages visited, dates and times). See Section 8 (Cookies).
2.4 Information we receive from others
We may receive information about you from third parties, including property portals (for example Rightmove, Zoopla), our franchise offices, identity and anti-money-laundering verification providers, sanctions/PEP screening and anti-fraud agencies, tenant referencing and credit-check agencies, and other people involved in your transaction (such as solicitors or mortgage brokers), where relevant to your enquiry or matter.
Under UK data protection law we must have a valid “lawful basis” for using your personal data. The table below sets out how we (Charlecote Residential Ltd) use your data.
|
What we use your data for |
Lawful basis |
|---|---|
|
Operating the Century 21 Fine Homes & Estates website and responding to your enquiry |
Our legitimate interests in running the network and handling your enquiry |
|
Passing your enquiry to the relevant local franchise office |
Our legitimate interests, and taking steps at your request to connect you with a local office |
|
Providing estate agency and related property services to you, and progressing your sale, purchase or letting |
Performance of a contract with you, or taking steps at your request before entering into one; our legitimate interests |
|
Carrying out identity, anti-money-laundering, sanctions and politically-exposed-person (PEP) checks |
Compliance with a legal obligation (Money Laundering Regulations 2017), including processing criminal-offence data for that purpose |
|
Preventing fraud and keeping our website and systems secure |
Our legitimate interests, and compliance with a legal obligation |
|
Sending you updates, property information and marketing |
Consent, or our legitimate interests where you are an existing contact and can opt out |
|
Complying with our legal and regulatory duties, and responding to regulators, our redress scheme and law enforcement |
Legal obligation |
Where we rely on consent (for example for marketing), you can withdraw it at any time (see Section 7). Where we pass your enquiry to a separate franchise office, that office decides how it uses your data and on what lawful basis, and will tell you in its own privacy policy.
We do not sell your personal data. We share it only where necessary, with:
We require our service providers to protect your data and to use it only for the purposes we specify.
Deposits and client money
Where we hold a tenancy deposit, we protect it with the Tenancy Deposit Scheme and give you the prescribed information about that protection. Any client money we handle is protected under a Client Money Protection scheme provided through RICS (the Royal Institution of Chartered Surveyors).
We store and process your personal data within the UK. We do not transfer your personal data outside the UK. If this changes in the future, we will update this policy and make sure any transfer is protected by an appropriate safeguard recognised under UK data protection law.
We keep your personal data only for as long as necessary for the purposes we collected it:
Where your matter is handled by a separate franchise office, that office holds and retains your data as a separate controller under its own policy.
Under UK data protection law you have the right to:
Some of these rights are limited where we are required to keep information to meet a legal obligation — for example, we must retain anti-money-laundering records even if you ask us to erase them.
To exercise any of these rights in respect of the data we hold, contact us using the details in Section 1. If your enquiry has been passed to a separate local franchise office, you may also need to contact that office directly, as it is a separate controller for the data it holds. We will normally respond within one month, and may ask you to verify your identity first.
Complaints
If you are unhappy with how we have handled your personal data, please contact us first using the details in Section 1 — we take complaints seriously, will acknowledge yours promptly and aim to resolve it fairly.
You also have the right to complain to the Information Commissioner’s Office (ICO), the UK’s data protection regulator, at any time:
We would, however, appreciate the chance to address your concerns before you approach the ICO.
Our website uses cookies and similar technologies. When you first visit our site, a cookie banner lets you accept or reject non-essential cookies, and you can change your choice at any time. The cookies we use fall into the following categories:
You can also manage cookies through your browser settings. Blocking some cookies may affect how the site works.
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, alteration or disclosure. No method of transmission or storage is completely secure, but we work to keep our systems and processes up to date.
We may update this Privacy Policy from time to time to reflect changes in our practices or the law. We will post the updated version on our website and update the “Last updated” date above. Where changes are significant, we will take reasonable steps to bring them to your attention.
For any question, request or complaint about the personal data we process, please contact our Data Protection Officer:
Sam Molyneux-Summers, Data Protection Officer
Charlecote Residential Ltd
32B Staple Gardens, Charlecote Mews, Winchester, SO23 8SR
compliance@century21uk.com
If your matter is being handled by a separate local Century 21 office, that office is a separate data controller with its own Data Protection Officer — please refer to that office’s own privacy policy and contact details for data it holds.